Digital & Creative Strategy

for brands, artists & creators

Hi! I'm Carlo Kiksen

I work with brands, artist and creators on their digital presence - while exploring strategies and opportunities for growth.

  • strategy

  • fanbase marketing

  • artist branding

  • campaigns

  • coaching

  • consultancy

  • freelance work

Yallah! Yallah!
Selling out venues and clubs, while building a strong community about Arab pop culture.

  • strategy

  • brand management

  • marketing management

  • nightlife

  • festivals

  • ticket sales

yallahyallah.club

No Man's Land
Leading the project team that delivered the online platform and digital music conference Enter No Man's Land in 2020 and 2021.

  • digital strategy

  • website project management

  • online platform

  • digital music conference

enternomansland.nl

LAKSHMI
Created new fanbase marketing and revenue opportunities, such as an innovative fanbase membership model where the artist owns her own fan data.

  • fanbase marketing

  • membership

  • discord

  • strategy

lakshmimusic.com

Deborah Parlor
Introducing an emerging artist with a strong digital strategy.

  • artist branding

  • introduction campaign

deborahparlor.com

Artist Lockdown Challenge
I co-created this thirty-day challenge for artists to improve their digital presence. More than 1.100 artists worldwide followed the daily tasks.

  • 30 day challenge

  • industry experts

  • daily tasks

  • substack

  • discord

artistlockdownchallenge.com
artistlockdownchallenge.substack.com

Katie Kittermaster
Supported the label Revanche Records with digital campaigns in key territories, building the artist brand and growing the fan base.

  • consultancy

  • strategy

  • advertising

  • digital campaign

  • social media

katiekittermaster.com

Paradiso Amsterdam
Six months interim marketing at this legendary venue, responsible for approximately 120 shows.

  • interim marketing

  • music venue

  • selling out shows

  • campaigns

  • social advertising

paradiso.nl

Sick Individuals Focus One
Running the campaign for the artist branded VST plugin Focus One by Sick Individuals. Sold thousands of copies within their worldwide fanbase. Supported by DJ's and producers such as Hardwell and Dash Berlin.

  • virtual merch

  • marketing management

  • EDM

  • music production software

  • targeted social advertising

focusone-plugin.com

Double Vee Concerts
Managing marketing campaigns for approximately 500+ shows per year for this boutique booking agency, ranging from multi-venue tours to arena shows.

  • marketing management

  • project management

  • selling out venues

  • live entertainment

doubleveeconcerts.nl

Eefje de Visser
Running the campaign around the highly appraised album ‘Nachtlicht’.

  • marketing

  • social media

  • album campaign

  • project management

eefjedevisser.com

LUWTEN
Introducing an emerging artist with a strong digital strategy and running the campaign around the self-titled debut album.

  • artist introduction

  • album campaign

  • social media

  • project management

luwten.com

Iris Hond
Developed a creative campaign around the album and tour 'Dear World'.

  • marketing

  • social media

  • campaign development

  • branding

irishond.nl

WENDE
Running the campaign around the highly appraised tour and concept show 'Mens'.

  • marketing

  • social media

  • social advertising

wende.nu

Modestus
Running several campaigns for artists and brands like Guus Meeuwis and Groots met een zachte G.

  • social advertising

  • digital advertising

  • consultancy

modestus.nl

Get in touch

Artists, brands, agencies, businesses
Strategies
Freelance work
Consultancy
Campaigns
Emerging artists
Coaching programme

carlo@thefanbasebuilder.co
+31641515259
The Fanbase Builder
Bemuurde Weerd W.Z. 3
3513 BH Utrecht
the Netherlands
CoC 62608002
VAT NL001574857B97
NL18ABNA0411718967
thefanbasebuilder.eth
thefanbasebuilder.tez

My business name The Fanbase Builder highlights that entertainment marketing is not all about numbers. It's about entertaining real people.