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Digital & Creative Strategy
for brands, artists & creators
Hi! I'm Carlo Kiksen
I work with brands, artists and creators on their digital presence - while exploring strategies and opportunities for growth.
strategy
fanbase marketing
artist branding
campaigns
coaching
consultancy
freelance work
Roos Blufpand
Developing a strategy to reposition the artist brand and building a fan community with new digital concepts.
strategy
consultancy
community building
concept development
newsletter
discord
Yallah! Yallah!
Selling out venues and clubs, while building a strong community about Arab pop culture.
strategy
brand management
marketing management
nightlife
festivals
ticket sales
No Man's Land
Leading the project team that delivered the online platform and digital music conference Enter No Man's Land in 2020 and 2021.
digital strategy
website project management
online platform
digital music conference
LAKSHMI
Created new fanbase marketing and revenue opportunities, such as an innovative fanbase membership model where the artist owns her own fan data.
fanbase marketing
membership
discord
strategy
Deborah Parlor
Introducing an emerging artist with a strong digital strategy.
artist branding
introduction campaign
Artist Lockdown Challenge
I co-created this thirty-day challenge for artists to improve their digital presence. More than 1.100 artists worldwide followed the daily tasks.
30 day challenge
industry experts
daily tasks
substack
discord
artistlockdownchallenge.com
artistlockdownchallenge.substack.com
Katie Kittermaster
Supported the label Revanche Records with digital campaigns in key territories, building the artist brand and growing the fan base.
consultancy
strategy
advertising
digital campaign
social media
Paradiso Amsterdam
Six months interim marketing at this legendary venue, responsible for approximately 120 shows.
interim marketing
music venue
selling out shows
campaigns
social advertising
Sick Individuals Focus One
Running the campaign for the artist branded VST plugin Focus One by Sick Individuals. Sold thousands of copies within their worldwide fanbase. Supported by DJ's and producers such as Hardwell and Dash Berlin.
virtual merch
marketing management
EDM
music production software
targeted social advertising
Double Vee Concerts
Managing marketing campaigns for approximately 500+ shows per year for this boutique booking agency, ranging from multi-venue tours to arena shows.
marketing management
project management
selling out venues
live entertainment
Eefje de Visser
Running the campaign around the highly appraised album ‘Nachtlicht’.
marketing
social media
album campaign
project management
LUWTEN
Introducing an emerging artist with a strong digital strategy and running the campaign around the self-titled debut album.
artist introduction
album campaign
social media
project management
Iris Hond
Developed a creative campaign around the album and tour 'Dear World'.
marketing
social media
campaign development
branding
WENDE
Running the campaign around the highly appraised tour and concept show 'Mens'.
marketing
social media
social advertising
Modestus
Running several campaigns for artists and brands like Guus Meeuwis and Groots met een zachte G.
social advertising
digital advertising
consultancy
Get in touch
Artists, brands, agencies, businesses
Strategies
Freelance work
Consultancy
CampaignsEmerging artists
Coaching programme
carlo@thefanbasebuilder.co
+31641515259The Fanbase Builder
Bemuurde Weerd W.Z. 3
3513 BH Utrecht
the NetherlandsCoC 62608002
VAT NL001574857B97
NL18ABNA0411718967thefanbasebuilder.eth
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